Michael Owen a surprise guest in WHO news briefing on behalf of FIFA who join ‘fair vaccine access campaign’ as Gianni Infantino says children would rather hear Covid-19 advice from football legends than doctors or politicians
- FIFA are campaigning for ‘fair access to Covid-19 vaccines and treatments’
- Gianni Infantino and Michael Owen appeared in the latest WHO conference
- FIFA will launch their campaign during this month’s Club World Cup competition
- Infantino said children will listen more to Covid-19 advice from football legends
Football’s governing body says it is joining with the WHO in their campaign for ‘fair access to Covid-19 vaccines, treatments and diagnostics’.
FIFA president Gianni Infantino invited the former Liverpool and England striker to the news conference to launch help awareness for the campaign.
Michael Owen made a surprise appearance in the World Health Organisation’s latest briefing
He was a guest of FIFA who has backed the WHO’s call for ‘fair access to Covid-19 vaccines
Infantino said: ‘We all have to play our part in the battle against the coronavirus. We are also calling on the international community to act together to ensure a level playing field in relation to access to vaccines, treatments and diagnostic tests across the globe.’
FIFA will launch their campaign during this month’s Club World Cup in Doha, with a series of promotional videos featuring prominent players and coaches.
The FIFA president said using players like Owen in the campaign, will get people to potentially listen more to advice.
He said: ‘It is important that football remains in tune with society and plays a role in addressing issues that affect us all.
‘Children all over world listen maybe listen more if Michael Owen or other legends say ‘you have to wash your hands’, than a big personality of politics or of health or a doctor.’
Owen said during the briefing: ‘It’s important that football remains in-tune with society and plays an important leadership role in addressing issues that affect us all.
Gianni Infantino said children would rather listen to Owen than health professionals
‘It has been clear since day one that health comes first and this remains the case but almost in a different way than before.
‘As individuals we need to remain committed to the six-step process, the message is consistent and I am delighted FIFA’s return to competitive football through the Club World Club is being used to remind a global TV audience watching our game of the importance of endearing to vital public health measures.
‘Wash your hands frequently, cover your nose and mouth if you sneeze or cough, avoid touching your face, stay a least one-metre away others, if you feel unwell stay at home and wear a mask and open a window when inside closed rooms.’